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Well & Good

Well and Good was created by Managing Director Sam Barak in 2005. Amazingly, it all began in his converted family garage.

Today we are a multi-million dollar business at the forefront of the gluten free food industry. A dedicated team has grown over the years and is continually innovating, creating and developing allergen free products and recipes.

Our core strength lies in our ability to effectively design, develop, launch and sell new and innovative products. We have a powerful support team that encompasses technical, quality, design, marketing and sales.

  • Product packaging with instructions for using Crispy Crumbs, highlighting gluten-free, nut-free, and dairy-free attributes.
    Box of Well & Good gluten-free crispy crumbs with a bowl of dipping sauce on a white background
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    WELL & GOOD | Crispy Crumbs Southern Style | 300g

    Well & Good

    It’s all good with the Well and Good Southern Style crispy crumbs! A healthier alternative to your conventional bread crumbs, loaded with good stu...

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  • Product packaging for gluten-free crispy crumbles with instructions and branding details.
    Box of Well & Good gluten-free crispy crumbs with a plate of fried chicken and garnishes on a light blue background.
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    WELL & GOOD | Crispy Crumbs | 300g

    Well & Good

    Well and Good crispy crumbs are a tasty, gluten free version of your conventional bread crumbs. Perfect for coating chicken, fish, and any other i...

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  • Vanilla custard recipe card with ingredients and instructions on a light blue background
    Box of Well & Good Vanilla Custard Powder on a white background
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    WELL & GOOD | Plant Based Vanilla Custard Powder | 250g

    Well & Good

    The Well and Good custard powder is a winner – it tastes like regular custard, just without the egg, gluten and dairy. This custard powder doesn’t...

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  • Nutrition label and ingredients list for Thai Green Curry with Low GI Rice on a white background
    Well & Good Thai Green Curry food package on a white background
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    WELL & GOOD | Thai Green Curry with Low GI Rice | 120g

    Well & Good

    Create an exotic plant-based meal at home in 10 minutes with Well and Good’s Thai Green Curry Easy Meal. A mild green curry sauce combined with nu...

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    WELL & GOOD | Mild Chilli Con Carne with Low GI Rice | 120g

    Well & Good

    Are you looking for an authentic plant-based Mexican dish in around 10 minutes? Well and Good’s Mild Mexican Chilli combines a delicious sauce wit...

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    WELL & GOOD | Vegan Bolognese with Macaroni | 110g

    Well & Good

    Macaroni and bolognese sauce combine to create one of those classic dishes that’s popular for good reason – it’s full of flavour, hearty and soul...

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    WELL & GOOD | Cheesy Mac Traditional Cheddar Flavour | 110g

    Well & Good

    Macaroni and cheese sauce combine to create one of those classic dishes that’s popular for good reason – it’s full of flavour, hearty and soul war...

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    WELL & GOOD | Plain Flour Blend | 1kg

    Well & Good

    Gluten Free Plain Flour in Economical 1kg Pack! Well and Good’s gluten free plain flour is the answer for all your gluten free baking creations an...

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    WELL & GOOD | Self Raising Flour Blend | 1kg

    Well & Good

    The best gluten free self raising flour on the market. Try it with your favourite traditional recipes or one of our tried and tested recipes on ou...

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    WELL & GOOD | Buckwheat & Chia Bread Mix | 360g

    Well & Good

    Buckwheat & Chia Bread Mix is a nutritious, gluten-free alternative inspired by our best-selling Crusty Bread Mix. Packed with the goodness of...

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    WELL & GOOD | Crusty Bread Mix | 410g

    Well & Good

    This gluten free bread mix is an egg, dairy, and soy free mix that kneads and tastes like a real wheat-based dough. Baking this bread is simple an...

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    WELL & GOOD | Pizza Flour Mix | 400g

    Well & Good

    The Well and Good Gluten Free Pizza Flour Mix is a versatile must-have for any gluten-free kitchen. While it makes an excellent classic pizza base...

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    WELL & GOOD | Pastry Flour Blend | 400g

    Well & Good

    Well and Good Gluten Free Pastry Flour is a first in the Australian market. It is perfect for making buttery, delicious gluten free pastry for qui...

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    WELL & GOOD | Crumble Cake Mix | 400g

    Well & Good

    Winter baking is easy with our newest multi-purpose crumble cake mix; apple is a favourite amongst our clan, but pear, rhubarb, or berries will al...

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    WELL & GOOD | Multipurpose Muffin Mix - 40% Less Sugar | 400g

    Well & Good

    The perfect gluten free muffin mix – delicious and versatile. Now with 40% less sugar! Morning tea can be a tricky time of day. Make it simple wit...

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    WELL & GOOD | Chocolate Chip Cookie Mix | 400g

    Well & Good

    Cookie lovers will devour the Gluten Free Choc Chip Cookie Mix from Well and Good. It makes delicious chunky cookies that are crispy on the outsid...

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    WELL & GOOD | Choc Fudge Brownie Mix | 400g

    Well & Good

    The Well and Good Choc Fudge Brownie Mix is gooey fudgie goodness in a box. Bake a no-fail brownie that’s deliciously indulgent and super-easy to ...

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    WELL & GOOD | Caramel Slice Mix | 315g

    Well & Good

    We’ve taken the classic Aussie caramel slice and made a mouth-watering free-from version. Each box contains a gluten free biscuit base, caramel mi...

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    WELL & GOOD | Banana Bread Mix - 40% Less Sugar | 350g

    Well & Good

    Gluten free banana bread that’s big on banana flavour. This is a simple to bake, versatile mix that now has 40% less sugar than our original banan...

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    WELL & GOOD | All Purpose Cake Mix 40% Less Sugar | 400g

    Well & Good

    One cake mix, many gluten free variations. We provide you with a basic mix, you add additional ingredients to create a gluten free masterpiece! So...

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    WELL & GOOD | Buttermilk Flavoured Pancake Mix | 400g

    Well & Good

    Whip up light and fluffy pancakes with our gluten-free pancake mix. Make a stack and top it with your favourite berries, honey, or ice cream. Dair...

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    WELL & GOOD | Marble Cake Mix with Choc Frosting | 460g

    Well & Good

    There’s something special about marble cake that makes it hard to resist. Cooking them is also a lot of fun, especially for the kids; you never kn...

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    WELL & GOOD | Vanilla Cupcake Mix | 510g

    Well & Good

    It’s time to get busy in the kitchen with the Well and Good gluten free cup cake mix. Your kids will love these yummy vanilla cupcakes which are m...

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    WELL & GOOD | Lemon Coconut Cake Mix with Goji Berry Icing | 475g

    Well & Good

    This is a yummy gluten free lemon cake with sweet creamy coconut and enhanced with goji berry icing. The perfect treat for school lunch boxes or f...

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    WELL & GOOD | Chocolate Mud Cake Mix with Choc Frosting | 475g

    Well & Good

    Our gluten free chocolate cake mix is so easy to make and you can be guaranteed there won’t be any left over! This is truly the chocolate lover’s ...

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